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### Budget Control
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广告系统中Pacing,预算控制,以及怎么把预算控制与其他模块相结合的问题
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*[Budget Pacing for Targeted Online Advertisements at LinkedIn](https://github.com/wzhe06/Ad-papers/blob/master/Budget%20Control/Budget%20Pacing%20for%20Targeted%20Online%20Advertisements%20at%20LinkedIn.pdf) <br />
*[Predicting Traffic of Online Advertising in Real-time Bidding Systems from Perspective of Demand-Side Platforms](https://github.com/wzhe06/Ad-papers/blob/master/Budget%20Control/Predicting%20Traffic%20of%20Online%20Advertising%20in%20Real-time%20Bidding%20Systems%20from%20Perspective%20of%20Demand-Side%20Platforms.pdf) <br />
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*[Real Time Bid Optimization with Smooth Budget Delivery in Online Advertising](https://github.com/wzhe06/Ad-papers/blob/master/Budget%20Control/Real%20Time%20Bid%20Optimization%20with%20Smooth%20Budget%20Delivery%20in%20Online%20Advertising.pdf) <br />
*[An Empirical Evaluation of Thompson Sampling](https://github.com/wzhe06/Ad-papers/blob/master/Exploration%20and%20Exploitation/An%20Empirical%20Evaluation%20of%20Thompson%20Sampling.pdf) <br />
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*[Dynamic Online Pricing with Incomplete Information Using Multi-Armed Bandit Experiments](https://github.com/wzhe06/Ad-papers/blob/master/Exploration%20and%20Exploitation/Dynamic%20Online%20Pricing%20with%20Incomplete%20Information%20Using%20Multi-Armed%20Bandit%20Experiments.pdf) <br />
*[Finite-time Analysis of the Multiarmed Bandit Problem](https://github.com/wzhe06/Ad-papers/blob/master/Exploration%20and%20Exploitation/Finite-time%20Analysis%20of%20the%20Multiarmed%20Bandit%20Problem.pdf) <br />
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*[A Fast and Simple Algorithm for Contextual Bandits](https://github.com/wzhe06/Ad-papers/blob/master/Exploration%20and%20Exploitation/A%20Fast%20and%20Simple%20Algorithm%20for%20Contextual%20Bandits.pdf) <br />
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*[Customer Acquisition via Display Advertising Using MultiArmed Bandit Experiments](https://github.com/wzhe06/Ad-papers/blob/master/Exploration%20and%20Exploitation/Customer%20Acquisition%20via%20Display%20Advertising%20Using%20MultiArmed%20Bandit%20Experiments.pdf) <br />
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