Exponea SDK allows you to track events that occur while using the app and add properties of your customer. When SDK is first initialized, we generate a cookie for the customer that will be used for all the tracking. You can retrieve that cookie using _exponea.CustomerCookie.
If you need to reset the tracking and start fresh with a new user, you can use Anonymize functionality.
Some events are tracked automatically. We track installation event once for every customer, and when
AutomaticSessionTrackingis enabled in ExponeaConfiguration we automatically track session events.
You can define any event types for each of your projects based on your business model or current goals. If you have a product e-commerce website, your essential customer journey will probably/most likely be:
- Visiting your App
- Searching for a specific product
- Product page
- Adding product to the cart
- Going through the ordering process
- Payment
So the possible events for tracking will be: search, product view, add a product to cart, checkout, purchase. Remember that you can define any event names you wish. However, our recommendation is to make them self-descriptive and human-understandable.
_exponea.Track(new Event("page_view") { ["thisIsAStringProperty"] = "thisIsAStringValue" }); It’s possible to set values in the ExponeaConfiguration to be sent in every tracking event. Once Exponea is configured, you can also change default properties calling SetDefaultProperties. Notice that those values will be overwritten if the tracking event has properties with the same key name.
_exponea.SetDefaultProperties(new Dictionary<string, object>()
{
{ "thisIsADefaultStringProperty", "This is a default string value" },
{ "thisIsADefaultIntProperty", 1},
{ "thisIsADefaultDoubleProperty", 12.53623}
});Save or update your customer data in the Exponea APP through this method.
_exponea.IdentifyCustomer(new Customer("[email protected]") { ["name"] = "John" });