diff --git a/pom.xml b/pom.xml
index 7f73e86cf..47b265d0b 100644
--- a/pom.xml
+++ b/pom.xml
@@ -25,7 +25,7 @@
 
   <groupId>com.squareup.retrofit</groupId>
   <artifactId>parent</artifactId>
-  <version>2.0.0-SNAPSHOT</version>
+  <version>2.0.0-beta1</version>
   <packaging>pom</packaging>
 
   <name>Retrofit (Parent)</name>
@@ -75,7 +75,7 @@
     <url>http://github.com/square/retrofit</url>
     <connection>scm:git:git://github.com/square/retrofit.git</connection>
     <developerConnection>scm:git:ssh://git@github.com/square/retrofit.git</developerConnection>
-    <tag>HEAD</tag>
+    <tag>parent-2.0.0-beta1</tag>
   </scm>
 
   <issueManagement>
diff --git a/retrofit-adapters/pom.xml b/retrofit-adapters/pom.xml
index b1a7320f8..5786dbdb9 100644
--- a/retrofit-adapters/pom.xml
+++ b/retrofit-adapters/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-adapters/rxjava-mock/pom.xml b/retrofit-adapters/rxjava-mock/pom.xml
index d69458e9a..db2cb008a 100644
--- a/retrofit-adapters/rxjava-mock/pom.xml
+++ b/retrofit-adapters/rxjava-mock/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-adapters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-adapters/rxjava/pom.xml b/retrofit-adapters/rxjava/pom.xml
index 2a0ac8787..be73c5057 100644
--- a/retrofit-adapters/rxjava/pom.xml
+++ b/retrofit-adapters/rxjava/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-adapters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/gson/pom.xml b/retrofit-converters/gson/pom.xml
index 0cb591ace..d2d1ae27f 100644
--- a/retrofit-converters/gson/pom.xml
+++ b/retrofit-converters/gson/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/jackson/pom.xml b/retrofit-converters/jackson/pom.xml
index 18d0340b4..0168caa0b 100644
--- a/retrofit-converters/jackson/pom.xml
+++ b/retrofit-converters/jackson/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/moshi/pom.xml b/retrofit-converters/moshi/pom.xml
index 627c62b99..4686d304c 100644
--- a/retrofit-converters/moshi/pom.xml
+++ b/retrofit-converters/moshi/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/pom.xml b/retrofit-converters/pom.xml
index 4fe586b8e..37ec8c01b 100644
--- a/retrofit-converters/pom.xml
+++ b/retrofit-converters/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/protobuf/pom.xml b/retrofit-converters/protobuf/pom.xml
index c635c4854..96b3d7efd 100644
--- a/retrofit-converters/protobuf/pom.xml
+++ b/retrofit-converters/protobuf/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/simplexml/pom.xml b/retrofit-converters/simplexml/pom.xml
index 1eba174cb..90b3b0f2e 100644
--- a/retrofit-converters/simplexml/pom.xml
+++ b/retrofit-converters/simplexml/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-converters/wire/pom.xml b/retrofit-converters/wire/pom.xml
index d2bf06f14..7e0b4283d 100644
--- a/retrofit-converters/wire/pom.xml
+++ b/retrofit-converters/wire/pom.xml
@@ -10,7 +10,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>retrofit-converters</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit-mock/pom.xml b/retrofit-mock/pom.xml
index ca7e9fe07..af2007725 100644
--- a/retrofit-mock/pom.xml
+++ b/retrofit-mock/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/retrofit/pom.xml b/retrofit/pom.xml
index a6d9f5496..68f8c7e25 100644
--- a/retrofit/pom.xml
+++ b/retrofit/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>
 
diff --git a/samples/pom.xml b/samples/pom.xml
index f80ad0afd..86bd49f46 100644
--- a/samples/pom.xml
+++ b/samples/pom.xml
@@ -6,7 +6,7 @@
   <parent>
     <groupId>com.squareup.retrofit</groupId>
     <artifactId>parent</artifactId>
-    <version>2.0.0-SNAPSHOT</version>
+    <version>2.0.0-beta1</version>
     <relativePath>../pom.xml</relativePath>
   </parent>