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Update response_modeling.md
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extrospective authored Feb 2, 2022
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# Robyn Response Modeling

**Purpose**: Compare Effectiveness of Robyn in Accurately Detecting Different Response Functions
**Purpose**: Evaluate Effectiveness of Robyn in Detecting Diminishing Paid Media Response

**How**: Using Two-Variable Toy Data Sets
**How**: Using Two-Variable Toy Data Set with Diminishing Returns for One Variable (FB)

**Analysis Uses**: Full set of solutions in all_aggregated.csv (not just Pareto Front solutions)
**Analysis**: pareto_media_transform_matrix.csv (not published to github due to filesize)

## Null Hypothesis

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